The Casamigos & Don Julio Lawsuit You Might Already Be Part Of

Casamigos and Don Julio tequila bottles with gavel — class action lawsuit

If you bought Casamigos, Don Julio, Teremana, 818, Luna Azul, or Kirkland tequila, you may be eligible for cash compensation through a class action lawsuit. Independent lab testing found that these premium bottles—labeled as “100% Blue Weber Agave”—allegedly contain cane alcohol and cheaper substitutes instead. This isn’t just a taste preference issue. This is fraud. Here’s what you need to know about the lawsuit and your rights as a consumer.

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The Tequila Lawsuit — 7 Brands Named in Class Action Litigation

What Happened — Lab Testing Found False Labeling

Seven premium tequila brands are currently named in class action lawsuits alleging that their bottles do not contain 100% Blue Weber Agave as labeled. Independent laboratory testing found evidence of cane alcohol and cheaper alcohol substitutes in bottles marketed as premium, 100% agave products. The brands named include:

  • Casamigos
  • Don Julio
  • Teremana
  • 818 Tequila
  • Luna Azul
  • Kirkland (Costco brand)
  • Other premium brands

Each of these bottles carries a label claiming “100% Blue Weber Agave.” That’s not marketing language. That’s a specific legal requirement under U.S. and Mexican law. If the bottle doesn’t contain exactly that, the company violated consumer protection law.

Why This Is Fraud, Not Just a Quality Issue

Here’s what most people misunderstand: This lawsuit isn’t about whether the tequila tastes good or bad. It’s about false advertising and consumer deception. When a company charges you $40, $50, or $60 for a bottle of tequila claiming it’s 100% Blue Weber Agave, you’re paying a premium price for a specific, expensive ingredient.

Blue Weber agave is expensive because:

  • Growing time: Takes 5–10 years to mature;
  • Harvest difficulty: Labor-intensive manual harvesting;
  • Limited supply: Specific regions produce it;
  • Production cost: Results in higher retail prices (premium pricing justified by the ingredient).

Cane alcohol, by contrast, is cheap and easy to produce. If companies are cutting corners by using cheaper cane alcohol while maintaining premium pricing and a “100% Agave” label, that’s fraud. Consumers paid premium prices for a specific ingredient they didn’t actually receive.

Premium tequila bottles with 100% agave labels on retail shelf

The Legal Framework — FTC Act Section 5 and Consumer Protection Laws

False Advertising Violates Federal Law

The legal claim in this lawsuit is straightforward: The companies engaged in deceptive practices that violate consumer protection law. Specifically, the FTC Act Section 5 makes it unlawful for any company to engage in unfair or deceptive practices in commerce. Deceptive practices include:

  • False advertising: Making claims about product ingredients that are false;
  • Misleading labels: Labeling products with false or misleading information about composition;
  • Bait-and-switch: Selling a product under false pretenses to justify premium pricing.

In this case, tequila companies are accused of exactly this. The labels claim “100% Blue Weber Agave.” Independent lab testing suggests the bottles contain non-agave alcohol. That’s a direct violation of FTC regulations and state consumer protection statutes.

What Makes This Actionable Fraud

For a lawsuit to succeed, three things must be proven:

  1. False statement: The label said “100% Agave” — ✓ proven by the label itself;
  2. Consumer reliance: You bought the product based on that label — ✓ consumer purchases are evidence;
  3. Injury: You paid a premium price for a product that doesn’t match the label — ✓ price difference between 100% agave and mixed alcohol products.

All three elements exist in this case. That’s why consumers are eligible to join the lawsuit.

Consumer protection lawsuit documents and law books about false advertising fraud

Current Status of the Lawsuits — August 2026

Three Consolidated Class Actions in Federal Court

As of August 2026, three class action lawsuits have been consolidated before Judge Hall in the U.S. District Court for the Eastern District of New York. The status:

  • Motions to dismiss: Defense attorneys have filed motions to dismiss the cases, but the court has not yet ruled;
  • Class certification: No class has been certified yet (meaning no official class of consumers has been formally recognized);
  • Settlement: No settlement has been reached — the case is in early procedural stages;
  • Timeline: Class action lawsuits typically take 2–5 years from filing to settlement or verdict.

This is normal. Most class actions spend 1–2 years in procedural motions before moving to discovery or settlement negotiations. The fact that the court hasn’t ruled on motions to dismiss doesn’t mean the case is weak—it means the court is still working through the legal framework.

Eligible for the Tequila Lawsuit? You May Be Entitled to Compensation.

BJ Kemp helps consumers recover damages from false advertising and consumer fraud. If you purchased any of these brands, you may be eligible to join this class action and recover compensation.

(346) 971–7333 — Free Case Review

How to Protect Your Rights — What You Should Do Now

Step 1 — Gather Documentation of Your Purchases

If you purchased any of the named tequila brands, start documenting it. You don’t need perfect records, but proof is important when the settlement arrives. Look for:

  • Receipts: Store receipts from liquor stores or online purchases;
  • Credit card statements: Look for charges to liquor stores or online retailers;
  • Bank statements: Any transactions showing you bought the product;
  • Photos or labels: If you still have the bottles, photos of the labels help;
  • Witnesses: Anyone who can confirm you purchased the product.

You don’t need to have every receipt. Class actions often allow consumers to make a reasonable claim based on available records. But having at least some documentation strengthens your claim when you submit it.

Step 2 — Do NOT Throw Away Your Bottles (If You Have Them)

If you still have any of these bottles, keep them. They’re evidence. If the case goes to trial or settlement, physical bottles with the “100% Agave” label are crucial proof that you relied on the false labeling.

Step 3 — Monitor the Case and File Your Claim When Settlement Arrives

The lawsuit is ongoing. When (and if) a settlement is reached, the court will establish a claims process. At that point, you’ll need to file a claim proving you purchased the product. That’s when your documentation matters.

You don’t need to do anything right now to “join” the class. Being a consumer who purchased the product automatically makes you eligible. But when the settlement period opens—which could be months or years away—you’ll want to file your claim. That’s when having records helps.

Step 4 — Consult with a Consumer Protection Attorney

If you have questions about whether you’re eligible or what to expect, call a consumer protection attorney. The initial consultation is typically free. An attorney can advise you on your specific situation and help you file a claim when the time comes.

Frequently Asked Questions

Yes, if a class is certified. Once the court officially certifies a class of consumers who purchased these brands, you’re automatically included (unless you opt out). You don’t need to do anything special to “join” the class. However, to receive compensation, you’ll need to file a claim when the settlement period opens, and you may need to provide proof of purchase (receipts, credit card statements, etc.).

If the court rules in favor of the companies, the lawsuit ends and consumers don’t recover damages. However, the underlying allegations are strong: (1) labels claim 100% agave, (2) lab testing found non-agave alcohol, (3) companies charged premium prices. These facts directly support the consumer fraud claim. It’s unlikely the case will be dismissed on the merits, though early procedural rulings could delay progress.

The settlement amount is unknown until a deal is reached or a jury verdict is handed down. Settlement amounts in consumer fraud class actions vary widely: some are $50–$200 per class member, others are higher depending on the case value and number of class members. The more people who file claims, the smaller each individual payment. Without knowing the final settlement, it’s impossible to predict an exact amount, but consumers are typically entitled to recover the price difference between what they paid and the actual value of the product they received.

No. Class actions are designed so consumers don’t need a lawyer to receive their settlement payment. When the claim period opens, you can file directly with the claims administrator. However, consulting a lawyer beforehand is free and can help you understand your rights and ensure your claim is filed correctly. If you have questions or concerns, it’s worth the phone call.

Class action lawsuits typically take 2–5 years from filing to settlement or verdict. This case is currently in early procedural stages (motions to dismiss). If the court overrules those motions, the case moves to discovery (where both sides exchange evidence) and then potentially settlement negotiations. Settlement could happen in 1–2 years, or the case could go to trial, which would extend the timeline. Patience is required, but consumers do eventually recover.

BJ Kemp — Houston Consumer Protection Attorney at Texas Legal Giants

Consumer Protection & Class Action Attorney

BJ Kemp

Texas State Bar #24116608  ·  Texas Legal Giants  ·  Houston, TX

If you purchased Casamigos, Don Julio, or any of the named tequila brands, you may be eligible to recover compensation through this class action lawsuit. BJ Kemp represents consumers in class actions and consumer fraud cases, helping them understand their rights and file claims for damages. If you have questions about your eligibility or the lawsuit, call for a free consultation.

(346) 971–7333 — Free Case Review
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